On 30 September, Grundfos announced its new slogan “Possibility in every drop”, through which it reaffirms and strengthens its commitment to pioneering solutions to the world’s water and climate challenges and improving people’s quality of life.
With the slogan “Possibility in every drop”, Grundfos’ new promise is to respect, protect and advance the flow of water. In a note posted on its website, the company says: “We respect and take responsibility for water for the benefit of everyone on the planet; We protect water wherever it exists from waste, scarcity and inaccessibility; We advance water through relentless innovation for efficiency, energy and the future.”
This new slogan reflects Grundfos’ responsibility to people and the planet, committing the company to apply its expertise in identifying new possibilities for innovations and more efficient solutions, save more energy, save more water and help make the world a better place for future generations. It also renews Grundfos’ deep commitment to the UN’s Sustainability Development Goals, a commitment that underpins its business strategy.